Pure & Sustainable
Plant-based, biodegradable and kinder to the Earth.
Life Wear
Wear Your Practice.
Timeless clothing made from natural fibres. Designed for comfort, movement and longevity, each piece is an invitation to choose consciously, to wear less, wear well, and let what touches your body reflect what matters to you.
Established 2011, South Africa.
The first circle
Printed Truth is re-emerging and very curious.
What do you know about the clothes you buy? What matters to you? What are you willing to pay, wait for, wear and keep?
We don't want to assume what people want. We want to ask.
Leave your email and we'll send you a questionnaire to stand a chance to win one of our T-shirts.
Your answers will help shape what Printed Truth makes, researches and shares.
It begins with
a T-shirt
Made with a blend of hemp and organic cotton, thoughtful construction and the intention to become a timeless staple in your wardrobe.
Where we are
The roots have been growing first.
Printed Truth began in 2011 with a dream to make clothing differently. After a well needed pause and recalibration in 2018, the roots kept growing, researching fibres, supply chains, consumption and what it might mean to build a more sustainable business.
Now, like bamboo, Printed Truth is beginning to emerge above ground.
The first shoot is a T-shirt.
The experiment is how we make, buy, wear and live with clothing differently.
Collective tier ordering
Order together. Pay less together.
We gather orders over a set period and produce according to real demand. As more people join, production costs improve and the price comes down.
You can help unlock the next price tier by sharing the order with someone who wants a T-shirt too.
Of course, this is also a consumer experiment.
The Hemp Difference
Breathable & Ever-Soft
Naturally breathable and softer with every wear.
Hygienic & Antibacterial
Naturally resists odour and bacteria. Gentle on skin.
Strength to Last
Strong, resilient and made to hold its shape.
Natural Insulating
Regulates temperature — cool in summer, warm in winter.
The person behind it
Her love affair with clothing started young. Before completing her International Fashion Diploma, she was cutting up clothes she loved, tracing them onto newspaper and sewing them back together on her grandmother’s old hand-sewing machine, which she still uses.
At 21, she had a vision of making clothing more sustainably, without yet knowing what that meant. Printed Truth grew from that instinct.
For Nallaee, quality has always mattered above almost everything else. If you still have a Printed Truth piece in your cupboard, you’ll know.
Clothing is how she expresses herself without saying a word. Printed Truth is where her clothing, creativity, curiosity and lived experience meet.
Nallaee Seetal is a Cyclical Living guide and Womb Medicine practitioner in training, with ongoing studies in Traditional Chinese Medicine. She is also a Kriya Yoga teacher, designer, artist, mover and dancer.
“Because sustainability isn't only about what we make. It's also about how we choose to live while making it.”
“My truth woven into every thread.”
The Printed Truth lens
Sustainability, more widely held
Every garment, partnership and future idea passes through the same four questions. If something doesn't hold up, it risks becoming part of the problem.
Who and what is behind what we wear?
From the soil and seed to the hands that farm, spin, dye and sew. We are curious and transparent with every step.
Does it move with the body? Is it breathable and durable?
A garment must work in real life: fit different bodies, breathe in heat, layer in cold, soften with wear and last beyond a season.
Does it respect cycles, rhythm and capacity?
We consider the emotional body of every person in the supply chain — their cycles, capacity and rhythm. No garment is worth exhaustion, pressure or harm to the hands that make it.
What does it truly take to make a garment?
Every price carries hidden costs. We look at whether value is shared honestly across the chain.
Leave your email and be part of the growth
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